Automation & AI
AI Chatbot
Engage customers the moment they message (day or night) across your website, Facebook and Instagram. An AI chatbot answers the routine questions, captures and qualifies the lead, and hands you a booking instead of a missed message.
The messages that sit unread
Customers message when it suits them, late at night, over the weekend, halfway through comparing you with two competitors. If nobody replies for hours, they've usually booked elsewhere by the time you see it.
You can't sit on your website and every social inbox all day, and you shouldn't have to. But a slow reply reads as 'closed' or 'can't be bothered', and the enquiry quietly goes cold.
An AI chatbot answers instantly, in your business's voice, wherever the message lands: your website, Facebook or Instagram. It handles the obvious questions, captures the details of a real enquiry, and passes qualified leads straight to you, so the conversation is already moving before you pick it up.
- Instant replies 24/7, across every inbox
- Captures and qualifies before it reaches you
- You approve the conversation flows
- A light-touch presence, not a gimmick
Why instant replies win the work
of people now use AI tools to find local businesses, up from ~6% a year earlier.
Source: BrightLocal, ResearchFacebook is a top-3 local-discovery channel, your social inbox is a real front door.
Source: BrightLocal, Researchread reviews and research online first, the chat is where that turns into a booking.
Source: BrightLocal, Local Consumer Review Surveyinstant replies across website, Facebook and Instagram, even at midnight.
Figures are third-party research, shown to illustrate the opportunity, not a guarantee of results.
What's included
A chatbot set up to answer, qualify and route, not just say hello:
AI chatbot setup
A chatbot configured to respond instantly to sales and service enquiries the way you'd want them handled.
Automated lead capture
It captures and qualifies the enquiry, then sends the details straight to you or your CRM so nothing sits unread.
Multi-platform coverage
One assistant answering across your website, Facebook Messenger and Instagram DMs, wherever your customers actually message.
Custom conversation flows
Scripts tailored to your services and your voice, so the answers are accurate and sound like your business.
Reporting
Simple reporting on conversations handled and leads captured, so you can see what it's catching.
Setup, monitoring & tuning
We set it up and refine it over the first couple of weeks so it gets sharper as real messages come in.
The AI Chatbot is from £97/mo plus a one-off setup (confirmed on the call). It's an add-on on the Foundations and Frontrunner packages, and comes included (setup and management) in the Area Leader package. Prefer voice? See AI Voice Agents. Or see local SEO pricing for the packages it sits alongside.
How it works
- 1
Map your questions.
The handful of things people always ask before they book, and what a good answer looks like.
- 2
Build the flows.
We write the conversations, connect the website and your social inboxes, and you sign them off before it goes live.
- 3
Go live everywhere.
The chatbot answers instantly across web, Facebook and Instagram, capturing and qualifying as it goes.
- 4
Monitor and improve.
We watch real chats over the first two weeks, tune the answers, and report on the leads it captured.
Why it matters. Most enquiries are lost to silence, not to a better competitor. Answering the instant someone messages (even at midnight) turns a browsing visitor into a captured, qualified lead while they're still interested.
See for yourself
Ask us to look at how many enquiries currently land in your website and social inboxes outside working hours. It's usually where the quiet, easy-to-recover losses are hiding.
Sources & further reading
Frequently asked questions
- Which platforms does it cover?
- Your website, Facebook Messenger and Instagram DMs, the places local customers most often message. We set it up to answer consistently across all of them.
- Will it just annoy people with canned answers?
- Not if it's built well. We script it around the questions your customers actually ask, in your voice, and it hands off to a human the moment a conversation needs one.
- Is this included in a package?
- On the Foundations and Frontrunner packages it's an add-on, priced individually so you only pay for what you turn on. On the Area Leader package it's included (setup and management) with usage billed at cost. Either way, we switch it on once your core system is live.
- How is this different from the AI voice agent?
- Same idea, different channel. The chatbot handles typed messages on your website and social inboxes; the voice agent answers phone calls. Many businesses run both; most start with wherever they're leaking most.
- Do you guarantee more bookings?
- We won't put a number on it, because no honest provider can. What we can promise is that messages get answered instantly instead of sitting unread, and we'll show you what it captured.
Answer every message, even at midnight.
Let's find where enquiries go unanswered across your website and social inboxes, and plug the leak.